I usually find book trailers to be rather, well… bad. Typically they are really boring and take themselves too seriously. You’ll find that many a book trailer is just a series of images with text flashing by the screen or filled with terrible acting. No matter what, they all appear to have been made by a film school student trying to ape their favorite director’s look.
I decided to take a different approach and tried out some stop motion. It’s a form that I’ve loved for a long time and it was a blast to make. Lots of mistakes made and lessons learned, and insert further platitudes here. Point is, I hope it made people laugh, because that’s the whole point of the damned thing.
And to sell books, yes.
I wanted you, the viewer, to be entertained rather than spoken to about a product. I find this kind of marketing to be the better kind because it sticks with you and is memorable. I’ve received a bump in sales due to the trailer, so it appears to be working!
Till next time!